ChatGPT prompts: ready-to-use examples to copy and adapt

A ChatGPT prompt is the request you write to the model to get a specific action or text. The quality of the result depends almost entirely on how it is structured: a vague prompt produces a generic response; a precise prompt produces an output that you can use with small changes or directly.

This article is a practical collection of prompt ChatGPT ready to copy, organized by business use case: email, content, documents, data, SEO. It is not a theoretical guide — for that, you can read prompt engineering: what it is and how to get started. Here you will find concrete examples, to be adapted and used immediately.

If you still don't understand how ChatGPT works at the base, you'd better start from ChatGPT: what it is and how to use it and then come back here with examples.

The structure of a prompt that works

Before examples, a model to keep in mind. An effective prompt has four components:

1. Role — who must "be" ChatGPT: Sei un copywriter B2B esperto di PMI italiane
2. Objective — what it must produce: Scrivi una email di follow-up dopo una demo
3. Format — how the output should be: Max 5 righe, tono diretto, nessuna frase d'apertura generica
4. Variables — the actual data to be entered: Il cliente si chiama [Nome], azienda [Azienda], settore [Settore]

You don't always need all four components, but the more you include, the less you'll have to correct the answer.

ChatGPT prompt for professional emails

Emails are the most immediate use case. ChatGPT can generate the draft in seconds; you review the tone and add the details that only you know. To learn more, there is a dedicated guide on ChatGPT to write emails.

Follow-up after a demo or meeting

You are an Italian B2B salesperson. Write a follow-up email to send 48 hours after a demo of [Product/Service] with the client [Name] at [Company].
The demo went well, but there is no confirmation yet. Goal: maintain contact without being pushy.
Tone: professional, direct, friendly. Length: max 5 lines plus a signature. No opening phrases such as "I hope you are well".

Reply to a complaint

You are the customer service manager at [Company]. Reply to this customer complaint:
"[Paste the complaint text]"
Tone: empathetic, responsible, constructive. Suggest a concrete solution or a clear next step. Max 6 lines.

Inactive customer reactivation email

You are an account manager. Write an email to reconnect with [Name], a client who has not placed an order for [X months].
Do not mention the inactivity. Suggest a concrete reason to reconnect: [new product / update / useful content].
Tone: natural, not promotional. Max 4 lines.

ChatGPT prompt for content and marketing

For an overview of how to use ChatGPT in content production, read ChatGPT to create content.

Product description for e-commerce

You are a copywriter specialising in Italian e-commerce. Write a product description for [Product name].
Main features: [feature 1], [feature 2], [feature 3].
Audience: [customer type]. Tone: [professional / informal / technical].
Structure: 1 opening sentence focused on the benefit, 3 bullet points with features, 1 closing sentence with a call to action.

LinkedIn posts for professionals

You are an Italian professional in the [Sector] sector. Write a LinkedIn post about this topic: [Topic].
Length: 150-200 words. Structure: 1 attention-grabbing opening line, development in 3-4 short paragraphs, 1 final question to the audience.
No generic hashtags. Tone: direct, based on concrete experience, no buzzwords.

Email object by campaign

Generate 5 alternative subject lines for an email about [campaign type: product launch / offer / newsletter] aimed at [target].
Each subject line must be under 50 characters, specific, and free of clickbait. For each, indicate the type of appeal used (urgency, curiosity, benefit, question, number).

ChatGPT prompt for document and text analysis

ChatGPT is useful for extracting, summarizing and structuring information from long texts. For complex documents, see ChatGPT for document analysis.

Summary of a contract or legal document

Read this text and produce a structured summary for a non-specialist.
Structure: 1) Main subject of the document, 2) Obligations of the parties, 3) Deadlines and key dates, 4) Clauses to pay attention to, 5) Missing or ambiguous elements.
[Paste the document text]

Meeting minutes from messy notes

You are an executive assistant. Turn these meeting notes into professional minutes.
Structure: Date and participants, Points discussed (list), Decisions made, Assigned actions with an owner and deadline.
Notes: [Paste the notes]

Analysis of customer reviews

Analyse these [N] customer reviews and produce a structured report.
Highlight: 1) The 3 most praised aspects with quotations, 2) The 3 most recurring problems with quotations, 3) Customers' implicit suggestions, 4) Overall tone (scale 1-5).
Reviews: [Paste the reviews]

ChatGPT prompt for Excel and data

To deepen the use of ChatGPT with spreadsheets, the guide ChatGPT for Excel and Google Sheets covers the most common cases.

Natural Language Excel Formula

You are an Excel expert. Write the formula to do this:
[Natural-language description of what the formula should do]
Sheet structure: column A = [content], column B = [content], etc.
Explain the formula in one line after writing it.

Interpret data from a table

Analyse these data and produce 3-5 practical observations useful for making business decisions.
Do not just describe the data: interpret what they mean and what they suggest.
Data: [Paste the table or figures]

ChatGPT Prompt for SEO

Meta description for a page

You are an Italian SEO copywriter. Write 3 alternative meta descriptions for this page.
Main keyword: [keyword]. Page: [briefly describe what it covers].
Requirements: max 155 characters each, contains the keyword, includes a clear benefit or an implicit micro-action. No clickbait.

For an in-depth look at how to integrate ChatGPT into a structured SEO process, read ChatGPT for SEO.

Table: ChatGPT prompt by category and target

Practical examples

1. Consulting firm — business proposal in 10 minutes. A consultant must prepare a proposal for a manufacturing company in Bergamo. Use this prompt:

You are an Italian business consultant specialising in manufacturing SMEs. Write the structure of a sales proposal for [Type of service] aimed at [Company] in the [Sector] sector.
Structure: executive summary (3 lines), the problem we solve, methodological approach (3 phases), expected value, investment (to be completed), next steps.
Tone: professional, results-oriented, no unnecessary jargon.

Result: a complete structure to fill with specific data. The consultant saves 40-60 minutes on the first draft.

2. Small e-commerce — FAQ management. An online shop of artisan products receives the same questions every day about shipments, returns and customizations. With this prompt it generates the answers in bulk:

You are the customer relations manager at [Store name], an Italian e-commerce business selling [Product category].
Write answers to the following frequently asked questions. For each answer: max 3 lines, friendly and direct tone, without referring to generic policies.
Questions: [Paste the FAQ list]

The responses generated are reviewed once, then used as a template throughout the season.

Mistakes to Avoid

• Prompt too vague. "Write a professional email" does not give context. ChatGPT will produce something generic that will require three revisions. Better: role + goal + format + constraints.
• Not specifying the length. Without directions, ChatGPT tends to be verbose. It always indicates a limit: "max 5 lines", "about 150 words", "3 bullet point".
• Taking the business context for granted. ChatGPT does not know your company, your industry or your customers. Each prompt must include the relevant context — give nothing for acquired.
• Treating the first output as definitive. The first result is a draft. Read, correct the tone, verify the facts. On specific data, regulations or information, always check. To understand when ChatGPT may be wrong, read on AI Hallucinations.
• Using the same prompt for different contexts. A prompt that works for one sector may not work in another. Keep a personal collection of prompts that work in your specific context.

How to apply it in the company

The prompts in this collection already work as isolated tools — copy, fit, use. To move to the next level, the point is to integrate the prompts into repeatable workflows:

• Identify the 3-5 text tasks your team repeats each week (type emails, reports, customer responses).
• For each, build a template prompt tested and saved in a shared document.
• Define who revises the output before it exits: ChatGPT prepares, the person approves.
• Measure the time saved after 4 weeks: if the data is positive, extend to other tasks.
• For high-volume or high-frequency tasks, consider automation with an AI agent instead of manual copy-paste.

This is exactly the kind of analysis we do in a first consulting session: identify where time is lost, which tasks are automatable with prompts or agents, and how to structure a sustainable system. You can explore the services on Giallo Studio or see concrete examples of automations in the The Lab.

If you want to expand your skills on the topic, the guide on how to use AI prompts covers the general method, while prompt engineering: how to get started He delves into advanced techniques such as chain-of-thought and Few-shot.

Conclusion

The ChatGPT prompt are the most immediate tool to extract value from AI in everyday work. You don't need to be technical; you need to be specific. Role, goal, format, variables questi these four elements transform a generic response into a usable draft.

The prompts in this collection cover the most common use cases for Italian SMEs and professionals. Copyed, adapted to your context and tested over time, they become an internal library that accelerates every text activity of the team.

Do you want to understand what processes in your company can be automated with AI? Giallo Studio can help you turn the problem into a real workflow.