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Giallo

About the studio

A studio that puts AI to work.

The person who advises you also builds and runs your automations, with no intermediary between strategy and implementation.

Founder-led

Code developed in-house

Anti-hype

Giallo is a technical AI and automation studio for Italian SMEs. Our focus is to put AI and automation to practical use in your work.

Giallo Studio is the brand under which Refreesh Srl Benefit, VAT number 13516410969, offers these services. We operate from Milano for businesses throughout Italy. The name Giallo Studio identifies this AI consulting studio at giallostudio.it.

We design, write code and integrate systems independently, rather than reselling other companies' tools with a markup. This means fewer handovers, fewer misunderstandings and solutions that work in your actual environment.

We take a practical approach to AI. We use it where it makes a difference and leave it out where it only adds complexity.

Pietro Previtali, founder of Giallo and My Web Lab

Pietro Previtali

Founder · AI & automation

Giallo Studio's guides

Sources, examples and verification.

The blog is Giallo Studio's editorial resource for people deciding how to use AI in their business. Our new guides link product claims to official documentation and distinguish available features from announcements and research goals.

Demonstrations are labelled as hypothetical examples. A vendor benchmark remains a vendor-reported result; an illustrative calculation states its assumptions and does not become a promise of savings. Case studies describe the projects presented in the dedicated section.

Each guide links to sources readers can use to verify its claims. If a feature has changed or a passage needs clarification, you can let us know at ciao@giallostudio.it. We update the relevant content while preserving its original publication date.

Why Giallo

A colour that stands out. Like our work: visible in the numbers.

How we work

Three rules, always.

We implement, we do not sell slides

We write the code, configure integrations and put our proposed solution into production.

We start with the numbers

Hours saved, fewer errors and lower costs. We only recommend work that makes a measurable difference.

We respect your data

GDPR, European servers where possible, minimization. Your customers' trust comes first.

The Giallo studio at work

Let's meet

Let's talk about your firm or your company.

A call with no obligation: we explore whether we can help and where we would start.